Small business employee recruiting looking up for 2012

Small businesses have an employee recruiting advantage, according to Business Insider.

There are a number of reasons for this, including the fact that corporations tend to follow more traditional recruitment paths and forego the roads less traveled. Conversely, small business owners have more freedom to use alternative channels, as well as to tailor their employment offers based on the market or the needs of individual workers - in contrast to  

HR personnel working for large corporations who are often locked into rigid benefits administration policies. These can be a turn-off for potential employees looking to work from home and enjoy other perks.

According to the recently released annual job forecast from CareerBuilder, small business owners have increased confidence in both hiring and retention as 2012 begins. Among companies with 50 or fewer workers, 16 percent plan to add full-time, permanent staff this year - a 2 percent rise from 2011. Those with workforces of between 51 to 250 and 251 to 500 were even more confident, with a respective 20 percent and 21 percent of respondents reporting they were looking to hire. 

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